Most NPS survey tools give you a score. CustomerGauge shows you which accounts are at risk, how much revenue is on the line, and drives your team to act before it's too late. Built exclusively for B2B — so every survey, every score, and every follow-up is tied to real account value.
700+ B2B companies use CustomerGauge NPS survey tools
to protect revenue and prove CX impact
Trusted by B2B leaders in 65+ countries
B2B is not B2C with bigger contracts. Your accounts have multiple decision-makers, complex relationships, and thousands of pounds tied to each renewal. Generic NPS survey tools were not built for that.
One happy contact does not make a healthy account. There are 9 other people in that business who influence the renewal. Generic tools never ask them.
Is 42 good or catastrophic? Depends entirely on who gave it to you. If your biggest accounts are the detractors, you're in serious trouble. Without revenue context, NPS is just a number.
Every detractor you don't follow up with is a contract that quietly walks out the door. Companies that close the loop within 48 hours see churn drop by 2.1% a year. The ones that don't? They find out too late.
CustomerGauge does three things most NPS survey tools can't: it collects feedback from every stakeholder in an account, it shows you what that feedback is costing you in real revenue, and it drives your team to act on it before it's too late.
CustomerGauge is the only NPS survey tool that connects every response to real revenue. You see which accounts are at risk, how much they're worth, and what it will cost you if you don't act. That's the conversation that gets the C-suite paying attention.
Learn MoreIn B2B, the CEO might love you while the operations team is shopping your competitors. Standard NPS survey tools survey one person and call it done. CustomerGauge maps the whole account — every stakeholder, every sentiment — giving you one clear picture of whether you're safe or at risk.
Learn MoreCustomerGauge automatically assigns every detractor survey response to the right person, with a clear deadline and the context to act. Close the loop within 48 hours of a survey response and your NPS goes up 6 points on average. Wait longer and churn goes up instead.
Learn MoreGaige AI reads every piece of NPS survey feedback, works out what matters most, and writes a personalised response for your team to send. Not a template. Not a generic reply. An actual human-sounding message based on what that specific customer said. Your team gets the credit. Gaige does the work.
Learn MoreBuilt for B2B from day one. Not an NPS survey tool that grew up and bolted on enterprise features.
| Capability | CustomerGauge | Generic NPS Tool |
|---|---|---|
| Revenue-weighted NPS (sees ARR at risk) | ✔ Built-in, real-time | ✘ Not available |
| Account-level NPS (multi-stakeholder hierarchy) | ✔ Full account hierarchy view | ✘ Individual contacts only |
| Closed-loop workflow automation | ✔ Timed alerts + SMART goals | ◑ Manual process |
| AI-generated customer follow-up responses | ✔ Gaige AI, 1 click | ✘ Not available |
| Native Salesforce / SAP / ServiceNow sync | ✔ Bi-directional, real-time | ◑ Export only / limited |
| Global B2B NPS benchmark database | ✔ Annual industry report | ✘ Not available |
| Purpose-built for B2B (not B2C retrofitted) | ✔ B2B-only since inception | ✘ B2C-first, B2B bolt-on |
We improved our NPS from 14 to 40. Being a data company, it was important not to base decisions on gut feelings. CustomerGauge gave us objective insights we could actually act on.
Engro achieved a 99% account response rate, NPS grew from 64 to 84, and top-line revenue grew 17% as a direct result of our NPS program with CustomerGauge.
With CustomerGauge I feel I'm part of something rather than I bought something. It's not just a SaaS product. The partnership genuinely wants you to succeed.
Sync your CRM, ERP, and support platform. CustomerGauge maps your accounts, contacts, and revenue automatically in one place.
Multi-stakeholder NPS surveys sent to every decision-maker in an account, triggered at the right moment in the lifecycle.
Every score is weighted by revenue. Your team sees which detractors are the most expensive to ignore, ranked by what they're worth.
Alerts route to the right CSM automatically. Gaige AI drafts the response. Track closure rates. Watch churn drop and NPS climb.
Book 30 minutes with us. We'll review your current NPS survey setup and show you exactly where it's leaving money on the table. If there's a fit, we walk you through a live demo so you can see what CustomerGauge would look like for your business.